Cultural knowledge and sensitivity in managing international business relations: people as boundary spanners

Asta Salmi

Research output: Chapter in Book/Report/Conference proceedingConference article in proceedingsScientificpeer-review

Original languageEnglish
Title of host publicationIMP 22nd Conference, Milan, Italy, September 7-9, 2006
PublisherIndustrial Marketing and Purchasing Group (IMP)
Publication statusPublished - 2006
MoE publication typeA4 Conference publication

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