Competitive Positioning and the Resource Based Based View of the Firm

G. Hooley, K. Möller, A. Broderick

Research output: Working paperProfessional

Original languageEnglish
Place of PublicationBirmingham
Publication statusPublished - 1997
MoE publication typeD4 Published development or research report or study

Publication series

NameResearch Paper Series
PublisherAston Business School; University of Aston

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