Business model transformation as an explanation of dramatic demand-supply change events

H. Tuomisaari, T. Nyberg, J. Karjalainen, M. Makelin, J. Ou, H. Ma, G. Xiong, T. Tynjala

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

4 Citations (Scopus)
Original languageEnglish
Title of host publication2012 IEEE International Conference on Service Operations and Logistics, and Informatics, SOLI 2012, Suzhou, 8 July 2012 - 10 July 2012
Publication statusPublished - 2012
MoE publication typeA4 Conference publication


  • blue ocean
  • business design
  • business model
  • business model framework
  • change management
  • demand-supply
  • green ocean
  • red ocean; strategy map; yellow ocean

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