Barriers of Mobile Marketing and How to Overcome them

V. Virtanen, J. Bragge, T. Tuunanen

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Original languageEnglish
Title of host publicationMobility Round Table, Hong Kong, June 2-3, 2005
Publication statusPublished - 2005
MoE publication typeA4 Article in a conference publication

Cite this

Virtanen, V., Bragge, J., & Tuunanen, T. (2005). Barriers of Mobile Marketing and How to Overcome them. In Mobility Round Table, Hong Kong, June 2-3, 2005