An empirical test of contributing factors to different forms of maverick buying

Katri Karjalainen; Erik van Raaij

An empirical test of contributing factors to different forms of maverick buying

Department of Information and Service Management

Research output: Chapter in Book/Report/Conference proceeding › Conference article in proceedings › Scientific › peer-review

Original language	English
Title of host publication	19th Annual International Purchasing and Supply Education and Research Association Conference (IPSERA), Lappeenranta, Finland, 16-19 May, 2010
Publisher	International Purchasing and Supply Education and Research Association (IPSERA)
Publication status	Published - 2010
MoE publication type	A4 Conference publication

Cite this

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title = "An empirical test of contributing factors to different forms of maverick buying",

author = "Katri Karjalainen and Raaij, {Erik van}",

year = "2010",

language = "English",

booktitle = "19th Annual International Purchasing and Supply Education and Research Association Conference (IPSERA), Lappeenranta, Finland, 16-19 May, 2010",

publisher = "International Purchasing and Supply Education and Research Association (IPSERA)",

address = "Netherlands",

}

An empirical test of contributing factors to different forms of maverick buying. / Karjalainen, Katri; Raaij, Erik van.
19th Annual International Purchasing and Supply Education and Research Association Conference (IPSERA), Lappeenranta, Finland, 16-19 May, 2010. International Purchasing and Supply Education and Research Association (IPSERA), 2010.

Research output: Chapter in Book/Report/Conference proceeding › Conference article in proceedings › Scientific › peer-review

TY - GEN

T1 - An empirical test of contributing factors to different forms of maverick buying

AU - Karjalainen, Katri

AU - Raaij, Erik van

PY - 2010

Y1 - 2010

M3 - Conference article in proceedings

BT - 19th Annual International Purchasing and Supply Education and Research Association Conference (IPSERA), Lappeenranta, Finland, 16-19 May, 2010

PB - International Purchasing and Supply Education and Research Association (IPSERA)

ER -