An ecosystem service-dominant logic? - Integrating the ecosystem service approach and the service-dominant logic

Research output: Contribution to journalArticleScientificpeer-review


  • Brent D. Matthies
  • Dalia D'Amato
  • Sami Berghäll
  • Tommi Ekholm

  • Hans Fredrik Hoen
  • Jani Holopainen
  • Jaana E. Korhonen
  • Katja Lähtinen
  • Osmo Mattila
  • Anne Toppinen
  • Lauri Valsta
  • Lei Wang
  • Rasoul Yousefpour

Research units

  • University of Helsinki
  • Norwegian University of Life Sciences
  • Zhejiang Agriculture and Forestry University
  • University of Freiburg
  • VTT Technical Research Centre of Finland


Natural and business ecosystems are complex and dynamic service systems that interact through the utilization of ecosystem service offerings for human well-being. Currently, natural and business sciences have not developed a shared and common set of service-based terms or concepts for discussing ecosystem service offerings in the process of value co-creation. In this study, the ecosystem service approach was compared with marketing science's service-dominant logic. The terminology and concepts were harmonized, and the two approaches were then integrated into a service-dominant value creation (SVC) framework. The incorporation of natural ecosystems includes accounting for the flow of positive and negative impacts through associated value networks. Therefore, the term value-in-impact was proposed to describe these value flows. A case study of the global forest-based sector was then presented, demonstrating how to discuss current research challenges using the proposed framework. In conclusion, a shared service-dominant approach provides an opportunity for deeper inter-disciplinary discussion between natural and business sciences. This study represents a contribution towards the development of a holistic service science that includes consideration for natural ecosystems. The SVC framework also addresses many of the multidimensional challenges noted by previous sustainability frameworks.


Original languageEnglish
Pages (from-to)51-64
Number of pages14
JournalJournal of Cleaner Production
Publication statusPublished - 15 Jun 2016
MoE publication typeA1 Journal article-refereed

    Research areas

  • Ecosystem, Ecosystem service, Ecosystem service cascade, Service science, Service-dominant, Value creation

ID: 15990093