Ambient media today and tomorrow: What have ambient media in common? What are ambient media today? Where will ambient media be in 2020?

Research output: Contribution to journalArticleScientificpeer-review


  • Artur Lugmayr
  • Estefanía Serral
  • Ansgar Scherp
  • Bogdan Pogorelc
  • Moyen Mustaquim

Research units

  • Tampere University of Technology
  • Vienna University of Technology
  • University of Mannheim
  • J. Stefan Institute
  • Uppsala University
  • Špica International D. O. O.


Ambient media are novel, and this new media form alters our daily-living experience in many ways. Ambient media refer to media environments that are embedded throughout the natural space where people are following their daily activities. These digital media environments become part of the living space and altering our daily-living experience in many ways. The goal of this article is to elaborate the status of ambient media today and to forecast how ambient media will develop in the next decade. It clearly identifies megatrends and develops scenarios (e. g., ambient-assisted living) for the future. These scenarios shall shed light on the potentials and give a glimpse on the potential future development of embedding digital objects into the daily living space. This paper is based on a future wheel approach and on an analysis of the results of an expert workshop. The article concludes with a discussion of the results and an evaluation of the impact of each scenario.


Original languageEnglish
Pages (from-to)7-37
Number of pages31
JournalMultimedia Tools and Applications
Issue number1
Publication statusPublished - 2014
MoE publication typeA1 Journal article-refereed

    Research areas

  • Ambient assisted living, Ambient media, Human-computer-interaction, IPTV, Pervasive computation, Shape shifting media, Smart cities, Smart environments, Smart urban environments, Ubiquitous computation, User experience

ID: 17224200