A Theory of Affective Self-Affinity: Definitions and Application to a Company and its Business

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@article{2c254c816e3a47fbb865ecf5d42e85f5,

title = "A Theory of Affective Self-Affinity: Definitions and Application to a Company and its Business",

author = "J. Aspara and R. Olkkonen and H. Tikkanen and J. Moisander and P. Parvinen",

year = "2008",

language = "English",

volume = "12",

journal = "AMS REVIEW",

issn = "1869-814X",

number = "3",

}