A Framework for Identifying the Roles of Marketing

Arto Rajala

Research output: Working paperProfessional

Original languageEnglish
Place of PublicationHelsinki
Pages30
Publication statusPublished - 1992
MoE publication typeD4 Published development or research report or study

Publication series

NameHSEBA Working papers
PublisherHelsingin kauppakorkeakoulu
No.W-25
ISSN (Print)1235-5674

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