• Otaniementie 17


Research output per year

If you made any changes in Pure these will be visible here soon.

Personal profile

Artistic and research interests

I am an Associate Professor of Strategic Management at the Department of Industrial Engineering and Management (TUTA) at Aalto University. My research area is strategy and organization in industry and market disruptions (technology-induced disruptions). My focus is on digitalization and platform economy, specifically how industries are disrupted, sources of competitive advantage in the digital age, platform and data business models, open science and innovation, and agile and playful strategy work. I teach advanced courses in strategy, platform and data business strategy, and innovation strategy at the Masters, doctoral, and MBA, and EMBA level.

My research has been published in top tier journals, such as the Academy of Management Journal, International Journal of Management Reviews, Information Systems Review, Research Policy, Research in the Sociology of Organizations, Technology Innovation Management Review, R&D Management, Technological Forecasting and Social Change, and Organization Studies.

My research provides inputs to strategy work, strategic decision making, and strategic organization in industry-wide change, open digital platform strategizing and design, governance of open research and innovation, and policy. I have specialized in flipped classroom and experienced-based learning methods, including the Harvard case teaching method, and LEGO® Serious Play® facilitation method. I work frequently with SMEs and large-company managers and executives, as well as government officials and public sector leaders from different parts of the world, facilitating their strategy and policy work, and supporting their skills development in agile strategy work and strategizing in the age of digital and platform economy.  

Ongoing research projects:

Digital Disruption of Industries

Policy Rationles in the Shift to Digital Platform Economy

Playfulness at Work & in Workshops

The Consortium of 'Digital History of Telco and Exchanges in Finland and Sweden' 



Current Doctoral Students 
1st supervisor: Eero Aalto, Zeerim Cheung, Tomasz Mucha, and Ruben Vicente-Saez
2nd supervisor: Timo Ahopelto, Sarri Nykänen, and Derek Selin

Supervised Doctoral Student
Kimmo Karhu (graduated 1/2017), Thesis: Managing Competitive and Cooperative Strategizing in Open PLatform Ecosystems using Boundary Resources 
Christopher Rowell (graduated 8/2017), Thesis: Signaling and Shaping Legitimacy - Weaving webs of meaning in time and new markets


Exemplary Master Theses I have supervised which can be found electronically (alt. summaries of them):

Education/Academic qualification

Doctor of Science (Technology)

Master of Science (Technology), Mechanical Engineering


  • Strategy
  • Strategic management
  • Platform economy
  • Platform strategy
  • Institutional change
  • Lego Serious Play
  • Innovation policy
  • Playfulness

Fingerprint Dive into the research topics where Robin Gustafsson is active. These topic labels come from the works of this person. Together they form a unique fingerprint.

  • 6 Similar Profiles

Network Recent external collaboration on country level. Dive into details by clicking on the dots.

Research Output

Advancing data monetization and the creation of data-based business models

Parvinen, P., Laitila, M., Pöyry, E., Gustafsson, R. & Rossi, M., 2020, (Accepted/In press) In : Communications of the association for information systems.

Research output: Contribution to journalArticleScientificpeer-review

  • Export Promotion Rationales and Impacts – A Review

    Aalto, E. & Gustafsson, R., 2020, ETLA. 17 p. (ETLA Raportit; no. 100)

    Research output: Book/ReportCommissioned reportProfessional

    Open Access
  • Four Tactics for Implementing a Balanced Digital Platform Strategy

    Karhu, K., Gustafsson, R., Eaton, B., Henfridsson, O. & Sørensen, C., Jun 2020, In : MIS Quarterly Executive. 19, 2, p. 105-120 4.

    Research output: Contribution to journalArticleScientificpeer-review

    Open Access
  • 47 Downloads (Pure)

    Innovation Promotion Rationales and Impacts – A Review

    Aalto, E. & Gustafsson, R., 12 Mar 2020, ETLA. 30 p. (ETLA RAPORTIT; no. 99)

    Research output: Book/ReportCommissioned reportProfessional

    Open Access
  • Projects

    INNOVATION RESEARCH: Policy Rationales in the Shift to Digital Platform Economy

    Gustafsson, R.


    Project: Business Finland: Other research funding


    Mutanen, O., Tarabichi, H. & Gustafsson, R.


    Project: EU: EIT

    Digital Disruption of Industry

    Cheung, Z., Rowell, C., Aalto, E. & Gustafsson, R.


    Project: Academy of Finland: Strategic research funding

    Acting Effectively in Emerging Business Ecosystems: EV industry in Finland, California and Singapore

    Aalto, E., Rowell, C. & Gustafsson, R.


    Project: Business Finland: Other research funding


    Emerald Literati Network Awards for Excellence

    Robin Gustafsson (Recipient), Jun 2017

    Prize: Award or honor granted for a specific work

  • Nominated member of The Swedish Academy of Engineering Sciences in Finland

    Robin Gustafsson (Recipient), 2013

    Prize: Award or honor granted for academic career

  • Activities

    Temporality and Institutions

    Nina Granqvist (Speaker), Robin Gustafsson (Speaker)
    14 Aug 2018

    Activity: Talk or presentation typesConference presentation

    Foreign Organisation

    Robin Gustafsson (Visiting researcher)
    8 Jun 201610 Jun 2016

    Activity: Visiting an external institution typesVisit abroad

    Svenska Tekniska Vetenskapsakademien i Finland (External organisation)

    Robin Gustafsson (Member)
    11 Dec 2013

    Activity: Membership types Regular membership of a society or network

    European Group for Organizational Studies Colloquium

    Robin Gustafsson (Organiser)

    Activity: Participating in or organising an event typesMembership of an organizing committee or other positions of trust of a conference or a seminar

    University of Helsinki (External organisation)

    Robin Gustafsson (Chair)

    Activity: Membership typesPosition of trust in a society or network