Rita Järventie-Thesleff

CEMS Academic Director


    Research activity per year

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    Personal profile

    Artistic and research interests

    I am passionate about understanding organizational behaviour and change. Over the years, I have studied corporate branding focusing on organizational identities, identity changes and brand-related meaning making. I am also interested in strategy, especially from the perspective of strategy work and various strategizing practices. Recently, I have carried out research on roles as mediators of identity work, on leadership as practice, and on CEO work.

    Education/Academic qualification

    Doctoral degree, Business and Economics, Aalto University

    Award Date: 25 Mar 2011

    External positions

    Board Member, SOK

    1 Jan 2019 → …


    • Branding
    • Identities
    • Change
    • Strategy
    • Emotions


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