Projects per year
Organization profile
Profile Information
The Department of Marketing comprises of a thriving and dynamic community of faculty, researchers and staff, extending into four primary research domains: Strategic Marketing, Services Marketing, Retail and Sales and Consumer Behavior. With these key marketing disciplines forming the backbone of our study programmes, the Department offers Bachelor's, Master's and PhD degrees that are internationally comparable in quality, innovativeness and timeliness.
Markets and consumer culture evolve faster than marketing knowledge and know-how. For this reason, one of the central goals of our research community is to provide the latest tools, techniques and leading-edge thinking for managing and researching this continuously changing landscape. This endeavor is driven by rigorous and ambitious research activity and a lively network of projects with commercial and non-profit sectors, as well as with other academic communities.
Fingerprint
Network
Profiles
-
Lars Ahlberg
- Department of Marketing - Doctoral Candidate
- School Services, BIZ
Person: Doctoral students, Doctoral studies
Projects
-
Wisdom: Wisdom - Lineaarisista liiketoimintamalleista kohti dynaamisia ekosysteemejä
Lindblom, A., Paavola, L. & Mitronen, L.
01/09/2020 → 31/12/2022
Project: Business Finland: Strategic centres for science, technology and innovation (SHOK)
-
EXED: Executive Education as Strategy Practice: Lessons from History and Prospects for the Future
01/09/2020 → 30/09/2024
Project: Academy of Finland: Other research funding
-
Research Output
-
From the store to omnichannel retail: looking back over three decades of research
Hänninen, M., Kwan, S. K. & Mitronen, L., Jan 2021, In : INTERNATIONAL REVIEW OF RETAIL, DISTRIBUTION AND CONSUMER RESEARCH. 31, p. 1-35Research output: Contribution to journal › Article › Scientific › peer-review
-
Suuryritystutkimus 2021
Mattila, P., Tikkanen, H., Huhtala, J-P. & Vaniala, I., 2021Research output: Other contribution › Professional
-
Advancing data monetization and the creation of data-based business models
Parvinen, P., Laitila, M., Pöyry, E., Gustafsson, R. & Rossi, M., Sep 2020, In : Communications of the association for information systems. 47, p. 25-49 25 p., 2.Research output: Contribution to journal › Article › Scientific › peer-review
Prizes
-
2013 Aalto Act of the Year for outstanding contribution to the Aalto community and its strategy
Mattila, Pekka (Recipient), 2013
Prize: Award or honor granted for a specific work
-
2013 EMAC & KSMS & GAMMA Joint Symposium Best Paper Award
Mattila, Pekka (Recipient), May 2013
Prize: Award or honor granted for a specific work
-
2013 JGFM Best Paper Award: Premier Award at 2013 KSMS Fall International Conference, Seoul, South Korea
Mattila, Pekka (Recipient), 9 Nov 2013
Prize: Award or honor granted for a specific work
Activities
-
Journal of Marketing Management (Journal)
Eric Arnould (Reviewer)
Jan 2020 → …Activity: Publication peer-review and editorial work types › Membership of an editorial board
-
Fashion + Technology
Natalia Särmäkari (Speaker)
10 Nov 2020Activity: Talk or presentation types › Public or invited talk
-
Brand Processes: Mediators and Representations
Eric Arnould (Speaker) & Andrea Hemetsberger (Contributor)
5 Dec 2019Activity: Talk or presentation types › Conference presentation
Press / Media
-
Unelmia vaurastumisesta | Audio Areena
11/12/2020
1 item of Media coverage
Press/Media: Media appearance
-
Näkökulmia kaupan alan tulevaisuuteen
11/12/2020
1 item of Media coverage
Press/Media: Media appearance
-
The Finnish Business Council in Singapore updates on overall 2020
09/12/2020
1 item of Media coverage
Press/Media: Media appearance