What are the Antecedents and Outcomes of Customer Orientation? Evidence from a Textual Analysis of 10-K Filings

Activity: Talk or presentation types › Conference presentation

Description

Research results presented at the 14th EIASM Interdisciplinary Conference on Intangibles and Intellectual Capital
Period21 Sept 2018
Event titleEIASM Interdisciplinary Conference on Intangibles and Intellectual Capital: Value Creation, Integrated Reporting and Governance
Event typeConference
Conference number14
LocationMunich, Germany, BavariaShow on map
Degree of RecognitionInternational

Keywords

  • customer orientation
  • shareholder
  • disclosures
  • textual analysis
  • investments
  • r&d
  • marketing
  • performance