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EARLY SUPPLIER INVOLVEMENT IN NEW PRODUCT DEVELOPMENT: A CAPABILITIES PERSPECTIVE
Mervi Vuori (Speaker)
Department of Industrial Engineering and Management
Activity
:
Talk or presentation types
›
Conference presentation
Period
5 Sept 2018
Event title
ANNUAL INDUSTRIAL MARKETING AND PURCHASING CONFERENCE: Annual IMP conference
Event type
Conference
Keywords
Early supplier involvement, Capabilities, B2B relationship management
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