Designing Soul

Jaana Väätäinen-Beidler (Chair)

Activity: Participating in or organising an event typesMembership of an organizing committee or other positions of trust of a conference or a seminar


Founder, chair and curator of an annual international conference and forum for colour and material design.
Period6 Sep 2016
Event typeSeminar
LocationHelsinki, Finland


  • colour
  • material
  • design
  • sensorial
  • design leadership
  • creative leadership
  • finish
  • business & marketing
  • color
  • trends
  • foresight
  • innovation
  • physical design
  • Digital design
  • user interface design
  • creative direction